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Szybka Gotowka - a success story in a nutshell
Despite the fact that the short-term loan market is quite extensive and the demand for so-called loans for now is increasing, achieving greater development success and customer recognition is not coming so easily. Especially since the competition is quite large. Szybka Gotówka has its own secrets, which have helped the platform conquer the financial market for 9 years now, but one basic principle always remains the same - customer satisfaction is the core value of the platform. Currently, more than 1.5 million Poles have already used our services, and according to statistics collected by SimularWeb, https://szybkagotowka.pl/ is the second most visited platform among lending platforms in Poland. Below we will present our achievements by year and briefly share our history since the platform's inception.
Probably each of us at least once in our lives has experienced a situation where there was a need for an immediate cash injection, but the household budget was not adequately prepared for it. A breakdown of home appliances, a car repair, an unexpected visit to the doctor - unforeseen expenses can surprise us at any time and it often happens that we are not prepared for it. In response to such situations and to the growing demand for instant loans, the Fast Cash lending platform was created in 2016 by Tamga employees. This marks a long and fruitful presence in the market. Since the launch of the Szybkagotowka.pl platform, more than 310,000 loans have been granted to individuals through it. In 2020. 90% of the loans disbursed were fully automated, and the number of employees had tripled in six years.
In 7 years, the platform has had its ups and downs, major and minor achievements on the road to leadership. In the following section of the article, we will present the greatest improvements and achievements that we are really proud of.
A fully automated scoring system was created in 2016 and is still in use today. A proper scoring system is the basis for responsible lending. It is a mechanism that analyzes the financial capacity and credit risk associated with an individual customer. Such risks are estimated with maximum precision and without exposure to the effects of human error. The platform's scoring system uses in excess of hundreds of various parameters and utilizes advanced machine learning algorithms to select the main factors of the scoring process. When assessing creditworthiness, "hard" parameters are taken into account, but also a wide spectrum of soft factors, which often provide extremely valuable information. As a result, the scoring mechanism calculates the exact amount of money it can lend you - so that you will be able to return it without problems.
2017 - Szybka Gotówka is one of the first companies in the lending industry to introduce a modern solution for Android users, making it even faster and easier to access money. By the way, for IOS users it also became possible to get financial support directly via smartphone in February 2021. In addition, when you use the mobile app to submit a form, you get a 10% discount, which is automatically assigned.
Remember how many times you've been caught up in a shopping frenzy and regretted the money you spent when you got home? From 2021 - thanks to the introduced Cashback service - you can get back up to 15% of your shopping expenses if you shopped at such stores as AliExpress, Allegro, Lidl, Bershka, iHerb, Answear (the entire list of stores can be found at https://cashback.szybkagotowka.pl/).
One of the primary goals of the platform is not only to provide quality financial services, but also to spread financial knowledge and education. Since 2018, we have been running our educational blog dedicated to the most relevant issues from the world of finance, business, management and other topics that the Poles are most interested in according to statistics. You will find answers to various questions and read valuable tips from experts in various fields in our articles.
We are constantly committed to the quality of our services and believe that it is very important to be able to build relationships with customers and gain their trust. Therefore, in addition to instant financial support, we try to introduce newer and more attractive promotional offers. For example, you can get a discount in messages, emails, by watching our social media and participating in contests and assignments. The year 2022 is also fruitful in this regard. We will soon implement our new loyalty program, which is primarily aimed at our regular customers and mainly consists of: the more you use our services, the more you save. Sounds appealing, doesn't it?
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